Deliver relevant offers and personalized messages to your diverse employees. Your employees are a collection of talented individuals, belonging to three or four generations and all with different lifestyles, needs, and motivations. One size does not fit all when it comes to what activities, offers, and benefits they seek. MetLife’s 15th Annual U.S. Employee Benefit Trends Study found that demographic shifts are disrupting the workplace and redefining employees’ workplace expectations:
With the Benify portal, you’ll be able to segment your employees and determine who is eligible for what and who you want to contact when. Filters can be set based on paygrade, position, gender, age, years of service, start date, geography, and anything else found in the employee user file. Only those eligible for particular benefits and offers will receive them. Announcements, reminders, and invitations are sent to only those who need to take action. To maximize impact, you’ll be able to reach out with personalized messages and even to pre-set trigger messages based on behavior.
The result of Benifying: You’ll be able to increase participation, response rates, and click throughs each time you reach out with an invitation, offer, or reminder.